The power of beauty
Beauty is essentially a form of energy, something that radiates from a fine example of absolutely anything, whether a delightful taste or smell, or a gorgeous sight. This energy is in effect a form of information, nature's bar code telling us how healthy that attitude is, because health-bringing things increase the likelihood that we and our genes will survive.
Harvard phychologist Nancy Etcoff observes that, with this vital equation very much in mind, our brains behave like a highly sensitive radar constantly hunting a signal. If we're shown the photograph of a face, it takes us less than a fifth of a second to make a judgement of its beauty.
Much of the language of this energy is hard-wired and universal. Even three month-old babies have been shown to prefer gazing at convention
